Asylum for the Verbally Insane"
Author unknown
We'll begin with a box, and the plural is boxes,
But the plural of ox becomes oxen, not oxes.
One fowl is a goose, but two are called geese,
Yet the plural of moose should never be meese.
You may find a lone mouse or a nest full of mice,
Yet the plural of house is houses, not hice.
If the plural of man is always called men,
Why shouldn't the plural of pan be called pen?
If I speak of my foot and show you my feet,
And I give you a boot, would a pair be called beet?
If one is a tooth and a whole set are teeth,
Why shouldn't the plural of booth be called beeth?
Then "one" may be that, and "three" would be those,
Yet hat in the plural would never be hose,
And the plural of cat is cats, not cose.
We speak of a brother and also of brethren,
But though we say mother, we never say methren.
Then the masculine pronouns are he, his and him,
But imagine the feminine: she, shis and shim!
Let's face it - English is a crazy language.
There is no egg in eggplant
Nor ham in hamburger; neither apple nor pine in pineapple.
English muffins weren't invented in England.
We take English for granted, but if we explore
its paradoxes, we find that quicksand can work slowly, boxing
rings are square, and a guinea pig is neither from Guinea nor is it a pig..
And why is it that writers write but fingers don't fing,
Grocers don't groce and hammers don't ham?
Doesn't it seem crazy that you can make amends
But not one amend.
If you have a bunch of odds and ends and get rid of all
But one of them, what do you call it?
If teachers taught, why didn't preachers praught?
If a vegetarian eats vegetables, what does a humanitarian eat?
Sometimes I think all the folks who grew up speaking English
should be committed to an asylum for the Verbally insane.
In what other language do people recite at a play and play at
a recital? We ship by truck but send cargo by ship.
We have noses that run and feet that smell.
We park in a driveway and drive in a parkway.
And how can a slim chance and a fat chance be the same,
While a wise man and a wise guy are opposites?
You have to marvel at the unique lunacy of a language in
Which your house can burn up as it burns down,
In which you fill in a form by filling it out
And in which an alarm goes off by going on.
And, in closing, if Father is Pop, how come Mother's not Mop?
Tuesday, February 2, 2010
Friday, January 22, 2010
INTERESTING READING
Fast Facts
1. Born: March 13, 1950
2. Birthplace: New York City, New York
3. Raised in Montreal, Canada
4. Attended McGill University and Harvard Medical School
5. 1972 diving accident left him a paraplegic
6. Directed psychiatric research for the Carter administration
7. Began writing career in 1981 with The New Republic
8. Helped develop the "Reagan Doctrine" in the 80s
9. Appointed to Presidential Council on Bioethics in 2002
Dr. Charles Krauthammer
Dr. Krauthammer is on Fox News . He is an M.D. and a lawyer and is paralyzed from the neck down. A friend went to hear Charles Krauthammer. He listened with 25 others in a closed room.. What he says here, is NOT 2nd-hand but 1st. The ramifications are staggering for us, our children and their children.
Last Monday was a profound evening, Dr. Charles Krauthammer spoke to the Center for the American Experiment. He is a brilliant intellectual, seasoned & articulate.. He is forthright and careful in his analysis, and never resorts to emotions or personal insults. He is NOT a fear monger nor an extremist in his comments and views . He is a fiscal conservative, and has received a Pulitzer Prize for writing. He is a frequent contributor to Fox News and writes weekly for the Washington Post.
The entire room was held spellbound during his talk. I have summarized his comments, as we are living in uncharted waters economically and internationally. Even 2 Dems at my table agreed with everything he said! If you feel like forwarding this to those who are open minded and have not drunk the Kool-Aid, feel free..
Summary of his comments:
1. Mr. Obama is a very intellectual, charming individual. He is not to be underestimated. He is a cool customer who doesn't show his emotions. It's very hard to know what's behind the mask.The taking down of the Clinton dynasty was an amazing accomplishment. The Clintons still do not understand what hit them. Obama was in the perfect place at the perfect time.
2. Obama has political skills comparable to Reagan and Clinton. He has a way of making you think he's on your side, agreeing with your position, while doing the opposite. Pay no attention to what he SAYS; rather, watch what he DOES!
3. Obama has a ruthless quest for power. He did not come to Washington to make something out of himself, but rather to change everything, including dismantling capitalism. He can't be straightforward on his ambitions, as the public would not go along.
He has a heavy hand, and wants to level the playing field with income redistribution and punishment to the achievers of society. He would like to model the USA to Great Britain orCanada.
4. His three main goals are to control ENERGY, PUBLIC EDUCATION, and NATIONAL HEALTHCARE by the Federal government. He doesn't care about the auto or financial services industries, but got them as an early bonus. The cap and trade will add costs to everything and stifle growth. Paying for FREE college education is his goal. Most scary is his healthcare program, because if you make it FREE and add 46,000,000 people to a Medicare-type single-payer system, the costs will go through the roof. The only way to control costs is with massive RATIONING of services, like in Canada . God forbid!
5. He has surrounded himself with mostly far-left academic types. No one around him has ever even run a candy store. But they are going to try and run the auto, financial, banking and other industries. This obviously can't work in the long run. Obama is not a socialist; rather he's a far-left secular progressive bent on nothing short of revolution. He ran as a moderate, but will govern from the hard left. Again, watch what he does, not what he says.
6. Obama doesn't really see himself as President of the United States , but more as a ruler over the world. He sees himself above it all, trying to orchestrate & coordinate various countries and their agendas. He sees moral equivalency in all cultures. His apology tour in Germany and England was a prime example of how he sees America , as an imperialist nation that has been arrogant, rather than a great noble nation that has at times made errors.. This is the first President ever who has chastised our allies and appeased our enemies!
7. He is now handing out goodies. He hopes that the bill (and pain) will not come due until after he is reelected in 2012. He would like to blame all problems on Bush from the past, and hopefully his successor in the future. He has a huge ego, and Dr. Krauthammer believes he is a narcissist.
8. Republicans are in the wilderness for a while, but will emerge strong. Republicans are pining for another Reagan, but there will never be another like him. Krauthammer believes Mitt Romney, Tim Pawlenty & Bobby Jindahl (except for his terrible speech in February) are the future of the party. Newt Gingrich is brilliant, but has baggage. Sarah Palin is sincere and intelligent, but needs to really be seriously boning up on facts and info if she is to be a serious candidate in the future. We need to return to the party of lower taxes, smaller government, personal responsibility, strong national defense, and state's rights.
9. The current level of spending is irresponsible and outrageous. We are spending trillions that we don't have. This could lead to hyperinflation, depression or worse. No country has ever spent themselves into prosperity. The media is giving Obama, Reid and Pelosi a pass because they love their agenda. But eventually the bill will come due and people will realize the huge bailouts didn't work, nor will the stimulus package.These were trillion-dollar payoffs to Obama's allies, unions and the Congress to placate the left, so he can get support for #4 above.
10. The election was over in mid-September when Lehman brothers failed, fear and panic swept in, we had an unpopular President, and the war was grinding on indefinitely without a clear outcome. The people are in pain, and the mantra of change caused people to act emotionally. Any Dem would have won this election; it was surprising it was as close as it was.
11. In 2012, if the unemployment rate is over 10%, Republicans will be swept back into power. If it's under 8%, the Dems continue to roll. If it's between 8-10%, it will be a dogfight. It will all be about the economy. I hope this gets you really thinking about what's happening in Washington and Congress. There is a left-wing revolution going on, according to Krauthammer, and he encourages us to keep the faith and join the loyal resistance. The work will be hard, but we're right on most issues and can reclaim our country, before it's far too late.
Do yourself a long term favor, send this to all who will listen to an intelligent assessment of the big picture. All our futures and children's futures depend on our good understanding of what is really going on in DC, and our action pursuant to that understanding!! It really IS up to each of us to take individual action!! Start with educating your friends and neighbors!!!
1. Born: March 13, 1950
2. Birthplace: New York City, New York
3. Raised in Montreal, Canada
4. Attended McGill University and Harvard Medical School
5. 1972 diving accident left him a paraplegic
6. Directed psychiatric research for the Carter administration
7. Began writing career in 1981 with The New Republic
8. Helped develop the "Reagan Doctrine" in the 80s
9. Appointed to Presidential Council on Bioethics in 2002
Dr. Charles Krauthammer
Dr. Krauthammer is on Fox News . He is an M.D. and a lawyer and is paralyzed from the neck down. A friend went to hear Charles Krauthammer. He listened with 25 others in a closed room.. What he says here, is NOT 2nd-hand but 1st. The ramifications are staggering for us, our children and their children.
Last Monday was a profound evening, Dr. Charles Krauthammer spoke to the Center for the American Experiment. He is a brilliant intellectual, seasoned & articulate.. He is forthright and careful in his analysis, and never resorts to emotions or personal insults. He is NOT a fear monger nor an extremist in his comments and views . He is a fiscal conservative, and has received a Pulitzer Prize for writing. He is a frequent contributor to Fox News and writes weekly for the Washington Post.
The entire room was held spellbound during his talk. I have summarized his comments, as we are living in uncharted waters economically and internationally. Even 2 Dems at my table agreed with everything he said! If you feel like forwarding this to those who are open minded and have not drunk the Kool-Aid, feel free..
Summary of his comments:
1. Mr. Obama is a very intellectual, charming individual. He is not to be underestimated. He is a cool customer who doesn't show his emotions. It's very hard to know what's behind the mask.The taking down of the Clinton dynasty was an amazing accomplishment. The Clintons still do not understand what hit them. Obama was in the perfect place at the perfect time.
2. Obama has political skills comparable to Reagan and Clinton. He has a way of making you think he's on your side, agreeing with your position, while doing the opposite. Pay no attention to what he SAYS; rather, watch what he DOES!
3. Obama has a ruthless quest for power. He did not come to Washington to make something out of himself, but rather to change everything, including dismantling capitalism. He can't be straightforward on his ambitions, as the public would not go along.
He has a heavy hand, and wants to level the playing field with income redistribution and punishment to the achievers of society. He would like to model the USA to Great Britain orCanada.
4. His three main goals are to control ENERGY, PUBLIC EDUCATION, and NATIONAL HEALTHCARE by the Federal government. He doesn't care about the auto or financial services industries, but got them as an early bonus. The cap and trade will add costs to everything and stifle growth. Paying for FREE college education is his goal. Most scary is his healthcare program, because if you make it FREE and add 46,000,000 people to a Medicare-type single-payer system, the costs will go through the roof. The only way to control costs is with massive RATIONING of services, like in Canada . God forbid!
5. He has surrounded himself with mostly far-left academic types. No one around him has ever even run a candy store. But they are going to try and run the auto, financial, banking and other industries. This obviously can't work in the long run. Obama is not a socialist; rather he's a far-left secular progressive bent on nothing short of revolution. He ran as a moderate, but will govern from the hard left. Again, watch what he does, not what he says.
6. Obama doesn't really see himself as President of the United States , but more as a ruler over the world. He sees himself above it all, trying to orchestrate & coordinate various countries and their agendas. He sees moral equivalency in all cultures. His apology tour in Germany and England was a prime example of how he sees America , as an imperialist nation that has been arrogant, rather than a great noble nation that has at times made errors.. This is the first President ever who has chastised our allies and appeased our enemies!
7. He is now handing out goodies. He hopes that the bill (and pain) will not come due until after he is reelected in 2012. He would like to blame all problems on Bush from the past, and hopefully his successor in the future. He has a huge ego, and Dr. Krauthammer believes he is a narcissist.
8. Republicans are in the wilderness for a while, but will emerge strong. Republicans are pining for another Reagan, but there will never be another like him. Krauthammer believes Mitt Romney, Tim Pawlenty & Bobby Jindahl (except for his terrible speech in February) are the future of the party. Newt Gingrich is brilliant, but has baggage. Sarah Palin is sincere and intelligent, but needs to really be seriously boning up on facts and info if she is to be a serious candidate in the future. We need to return to the party of lower taxes, smaller government, personal responsibility, strong national defense, and state's rights.
9. The current level of spending is irresponsible and outrageous. We are spending trillions that we don't have. This could lead to hyperinflation, depression or worse. No country has ever spent themselves into prosperity. The media is giving Obama, Reid and Pelosi a pass because they love their agenda. But eventually the bill will come due and people will realize the huge bailouts didn't work, nor will the stimulus package.These were trillion-dollar payoffs to Obama's allies, unions and the Congress to placate the left, so he can get support for #4 above.
10. The election was over in mid-September when Lehman brothers failed, fear and panic swept in, we had an unpopular President, and the war was grinding on indefinitely without a clear outcome. The people are in pain, and the mantra of change caused people to act emotionally. Any Dem would have won this election; it was surprising it was as close as it was.
11. In 2012, if the unemployment rate is over 10%, Republicans will be swept back into power. If it's under 8%, the Dems continue to roll. If it's between 8-10%, it will be a dogfight. It will all be about the economy. I hope this gets you really thinking about what's happening in Washington and Congress. There is a left-wing revolution going on, according to Krauthammer, and he encourages us to keep the faith and join the loyal resistance. The work will be hard, but we're right on most issues and can reclaim our country, before it's far too late.
Do yourself a long term favor, send this to all who will listen to an intelligent assessment of the big picture. All our futures and children's futures depend on our good understanding of what is really going on in DC, and our action pursuant to that understanding!! It really IS up to each of us to take individual action!! Start with educating your friends and neighbors!!!
Monday, November 16, 2009
Free Sites to Post Your Press Release
Compliments of Musings from MarCom Land... by Kimberly Legocki
10 Free Sites to Post Your Press Release or Article
With limited public relations and social media budgets, it's important to maximize budgets. I recently searched for sites to place press releases and articles at no cost...hope this can be of help to others.
http://www.pitchengine.com
PitchEngine is not another wire service. It's a social platform that enables PR to effectively package stories and share them with journalists, bloggers, and influencers worldwide via the social web. A dynamic blend of traditional PR and a more progressive, conversational method, our Social Media Release opens doors and engages readers with multimedia content shared via Google News and apps like Facebook, Twitter and more.
http://www.digg.com
Digg is a place for people to discover and share content from anywhere on the web. Everything on Digg — from news to videos to images — is submitted by our community (that would be you). Once something is submitted, other people see it and Digg what they like best. If your submission rocks and receives enough Diggs, it is promoted to the front page for the millions of our visitors to see. Because Digg is all about sharing and discovery, there’s a conversation that happens around the content. We’re committed to giving every piece of content on the web an equal shot at being the next big thing.
http://www.pressreleasepoint.com
PressReleasePoint.com is a free press release distribution website to connect PR professionals with journalist. Both online marketers and PR firms can take advantage of free press release distribution service to reach potential customers or target readers through various news channels. News posted on PressReleasePoint.com can reach print media outlets, online media channels, blogs, Yahoo, Google News, Topix, Other online news aggregators and search engines. Search engine optimized press release will also help companies gain more online credibility and authenticity among search engines, which will eventually result in better page rank and more search traffic to the site.
http://www.reddit.com
Reddit is a source for what's new and popular on the web. Users like you provide all of the content and decide, through voting, what's good and what's junk. Links that receive community approval bubble up towards #1, so the front page is constantly in motion and (hopefully) filled with fresh, interesting links. choose your title carefully -- make it useful, provide context, and be descriptive. Be careful though, if you're too aggressive it could backfire. Phrases like, "Vote this up to spread the word!" or "AMAZING!" tend to annoy most redditors, who will make sure your post doesn't see the light of day.
http://www.newsvine.com
Like a newspaper column, your Newsvine column is a place to write about or point to (seed) anything you consider newsworthy. It could be an eyewitness account of a news event you observed or just an editorial piece about something that happened to be in the news that day. The only two requirements are that the item not be self-promotional, inflammatory, or otherwise against the Code of Honor, and that it could be considered "newsworthy" by a reasonable person.
http://www.clickpress.com
ClickPress a dynamic archive which journalists can search for leads, news releases posted to our service are crawled by some of the world's major search engines. This means your content is more likely to turn up in a search engine when a journalist enters a related search query.
Posting news to ClickPress is free.
http://www.prlog.org/
PRLog is a free online press release service. You can submit your press releases at no charge. All of our services are free. Immediate distribution to 11 key search engines, 40,000 RSS feeds, Google Web Gadget and Multiple daily newsletters (Opt-in).
http://www.newswiretoday.com
Our mission is to ensure that every organization has access to the media, regardless of size and geographic location. Our service is FREE of charge for basic inclusion.
http://www.i-newswire.com
i-newswire.com is a free press release distribution center. Unlike many other press release distribution services, we care about quality press releases. A common problem in today's distributions are distributors who publish anything to make money. This results in journalists and editors ignoring such places after time. Journalists and editors visit sites like our's to find the latest news. A featured press release will help you to help journalists and editors to get all the facts from one place instead of having to browse your site to find a logo that fits.
http://www.mainarticles.com
Main Articles is a one-stop online resource of quality article content for both writers/authors and publishers. It aims to connect both writer/authors and publishers. The site is a platform that allows writers/authors to submit their articles and for publishers/webmasters to search for quality articles for reprint -- easily and all free of charge. By submitting articles to Main Articles, writers/authors will gain massive exposure to their works and expertise. Writers/authors can better position themselves as experts in their respective fields. At the same time, Publishers/Webmasters may search for and reprint the articles from Main Articles on their own site or in their ezine. By doing so, they are able to provide greater value to their own visitors, subscribers and customers with relevant and useful content.
keywords: marketing, syracuse, public relations, free initial consultant, communications, nonprofit communications
10 Free Sites to Post Your Press Release or Article
With limited public relations and social media budgets, it's important to maximize budgets. I recently searched for sites to place press releases and articles at no cost...hope this can be of help to others.
http://www.pitchengine.com
PitchEngine is not another wire service. It's a social platform that enables PR to effectively package stories and share them with journalists, bloggers, and influencers worldwide via the social web. A dynamic blend of traditional PR and a more progressive, conversational method, our Social Media Release opens doors and engages readers with multimedia content shared via Google News and apps like Facebook, Twitter and more.
http://www.digg.com
Digg is a place for people to discover and share content from anywhere on the web. Everything on Digg — from news to videos to images — is submitted by our community (that would be you). Once something is submitted, other people see it and Digg what they like best. If your submission rocks and receives enough Diggs, it is promoted to the front page for the millions of our visitors to see. Because Digg is all about sharing and discovery, there’s a conversation that happens around the content. We’re committed to giving every piece of content on the web an equal shot at being the next big thing.
http://www.pressreleasepoint.com
PressReleasePoint.com is a free press release distribution website to connect PR professionals with journalist. Both online marketers and PR firms can take advantage of free press release distribution service to reach potential customers or target readers through various news channels. News posted on PressReleasePoint.com can reach print media outlets, online media channels, blogs, Yahoo, Google News, Topix, Other online news aggregators and search engines. Search engine optimized press release will also help companies gain more online credibility and authenticity among search engines, which will eventually result in better page rank and more search traffic to the site.
http://www.reddit.com
Reddit is a source for what's new and popular on the web. Users like you provide all of the content and decide, through voting, what's good and what's junk. Links that receive community approval bubble up towards #1, so the front page is constantly in motion and (hopefully) filled with fresh, interesting links. choose your title carefully -- make it useful, provide context, and be descriptive. Be careful though, if you're too aggressive it could backfire. Phrases like, "Vote this up to spread the word!" or "AMAZING!" tend to annoy most redditors, who will make sure your post doesn't see the light of day.
http://www.newsvine.com
Like a newspaper column, your Newsvine column is a place to write about or point to (seed) anything you consider newsworthy. It could be an eyewitness account of a news event you observed or just an editorial piece about something that happened to be in the news that day. The only two requirements are that the item not be self-promotional, inflammatory, or otherwise against the Code of Honor, and that it could be considered "newsworthy" by a reasonable person.
http://www.clickpress.com
ClickPress a dynamic archive which journalists can search for leads, news releases posted to our service are crawled by some of the world's major search engines. This means your content is more likely to turn up in a search engine when a journalist enters a related search query.
Posting news to ClickPress is free.
http://www.prlog.org/
PRLog is a free online press release service. You can submit your press releases at no charge. All of our services are free. Immediate distribution to 11 key search engines, 40,000 RSS feeds, Google Web Gadget and Multiple daily newsletters (Opt-in).
http://www.newswiretoday.com
Our mission is to ensure that every organization has access to the media, regardless of size and geographic location. Our service is FREE of charge for basic inclusion.
http://www.i-newswire.com
i-newswire.com is a free press release distribution center. Unlike many other press release distribution services, we care about quality press releases. A common problem in today's distributions are distributors who publish anything to make money. This results in journalists and editors ignoring such places after time. Journalists and editors visit sites like our's to find the latest news. A featured press release will help you to help journalists and editors to get all the facts from one place instead of having to browse your site to find a logo that fits.
http://www.mainarticles.com
Main Articles is a one-stop online resource of quality article content for both writers/authors and publishers. It aims to connect both writer/authors and publishers. The site is a platform that allows writers/authors to submit their articles and for publishers/webmasters to search for quality articles for reprint -- easily and all free of charge. By submitting articles to Main Articles, writers/authors will gain massive exposure to their works and expertise. Writers/authors can better position themselves as experts in their respective fields. At the same time, Publishers/Webmasters may search for and reprint the articles from Main Articles on their own site or in their ezine. By doing so, they are able to provide greater value to their own visitors, subscribers and customers with relevant and useful content.
keywords: marketing, syracuse, public relations, free initial consultant, communications, nonprofit communications
Thursday, November 5, 2009
Making the best of Twitter
Thanks for stopping by!
Like thousands, maybe millions of folks, I'm learning more and more about Web2.0 ever day including what this Twitter thing is all about.
I won't bore you with the definitions, etc., but let's just say, it's one of the most viable social contact apparatus around. And as noted below, I've recently added the Twitwidget 'twitcounter' to my arsenal of useful tools.
I'd like to create a list of the most useful tools that are available online. For example another service I recently found is called TinyURL and yet another is diigolet.
Please take a moment and pass along any of these widgets, chicklets, etc. that you have seen and maybe use. Let me know what you think of it and would you recommend it to others.
Thanks
Like thousands, maybe millions of folks, I'm learning more and more about Web2.0 ever day including what this Twitter thing is all about.
I won't bore you with the definitions, etc., but let's just say, it's one of the most viable social contact apparatus around. And as noted below, I've recently added the Twitwidget 'twitcounter' to my arsenal of useful tools.
I'd like to create a list of the most useful tools that are available online. For example another service I recently found is called TinyURL and yet another is diigolet.
Please take a moment and pass along any of these widgets, chicklets, etc. that you have seen and maybe use. Let me know what you think of it and would you recommend it to others.
Thanks
Resume-Bill Romano
MARKETING PROFESSIONAL
Offering
Senior-level marketing professional with a proven record in planning and leading comprehensive marketing strategies for public and private-sector employers. Margin-driven, with a strong customer focus and a cross-functional background in advertising, public relations, customer service and marketing on both the client and agency sides.
Senior Planner-Marketing Communications, 2003- 4/3/09
WYNIT, Inc., East Syracuse, NY
Working closely with Product Management & Sales to define strategy and develop, execute, and manage public relations, marketing, direct mail and national trade show and special-events’ programs for national brands. Strong communications and negotiating skills with vendors, management and internal departments to maximize marketing and grow sales in accordance with marcomm plans. Direct support staff and prepare and manage pro-ject-related marketing budgets.
Accomplishments include increasing brand co-op funding support by more than 125%, organizing a na-tional tradeshow and events’ programs and establishing a robust PR program with full media exposure in key mar-kets.
Director Marketing Communications Services, 1996-2003
RYAN COMMUNICATIONS, Inc., Syracuse, NY
Counsel, design and execute marketing communications and public relations programs and services for this national-level advertising and public relations agency using traditional and virtual media, direct mail, Internet and, telemarketing. Key responsibilities including public relations planning and execution for all accounts and market-ing oversight for key house accounts including Carrier, Scotts Seed Company, Benjamin Moore Paints.
Accomplishments include, design and maintenance of agency and client web-enabled communications programs; crafting distributor/dealer advertising and direct mail programs that increased field participation by 18 percent; and, launching PR department that increased agency billing 19 per-cent in first calendar year. Key ac-count manager for Carrier dealer advertising.
Communications Manager
NIAGARA MOHAWK POWER CORP., Syracuse, N.Y
Served in positions of growing responsibility including primary media spokesperson, executive speech-writer, and manager of crisis communications as well as regional public relations manager and administrative as-sistant to senior vice president for this upstate New York E&G utility now operating as National Grid.
Accomplishments include managing customer marketing program to support new energy reduction effort; developing a nationally recognized crisis communications plan for nuclear engineering operations; re-crafted statewide media relations program that improved public perception of utility by seven percent in first year; and, ghosted numerous white papers and consumer communications projects including direct mail and newsletters.
Manager of Public Relations
GOULDS PUMPS, INC., Seneca Falls, N.Y
Developed, initiated and managed total internal and external communications processes and training, including employee, HR, trade marketing and financial communications. Served as principal spokesperson, writer/editor of company publications and managed global corporate communications mission by developing and implementing public relations strategies and marketing tactics for industry-related trade advertising and exhibits including management, execution, and analysis.
Accomplishments include concepting and managing investor-relations program that received national IABC award; development of employee VIP program that resulted in $6 million in manufacturing process im-provements; and, managed in-house production services groups (display, TV Services and Art) that provided marketing collateral to special events, tradeshows and district offices (This activity resulted from best-practice initiatives and Core Process Redesign).
Graduate-Level Education / Affiliations
• Rochester Institute of Technology, Management Communications Diploma w/Honors (4.0)
• New York University, Independent Studies in Business Planning, Project Management
• Public Relations Accreditation, Public Relations Society of America, APR
• PRSA, Central New York Chapter, past vice president, & Silver Anvil Award Winner;
• International Association of Business Communicators, Gold Quill Award Winner;
• U.S. Jaycees, past district vice president and local chapter president. Pop Warner Little Scholars, past presi-dent and coach.
• EMT Certified; former EMT Trainer with North Seneca Ambulance.
Resume online
Offering
Senior-level marketing professional with a proven record in planning and leading comprehensive marketing strategies for public and private-sector employers. Margin-driven, with a strong customer focus and a cross-functional background in advertising, public relations, customer service and marketing on both the client and agency sides.
Senior Planner-Marketing Communications, 2003- 4/3/09
WYNIT, Inc., East Syracuse, NY
Working closely with Product Management & Sales to define strategy and develop, execute, and manage public relations, marketing, direct mail and national trade show and special-events’ programs for national brands. Strong communications and negotiating skills with vendors, management and internal departments to maximize marketing and grow sales in accordance with marcomm plans. Direct support staff and prepare and manage pro-ject-related marketing budgets.
Accomplishments include increasing brand co-op funding support by more than 125%, organizing a na-tional tradeshow and events’ programs and establishing a robust PR program with full media exposure in key mar-kets.
Director Marketing Communications Services, 1996-2003
RYAN COMMUNICATIONS, Inc., Syracuse, NY
Counsel, design and execute marketing communications and public relations programs and services for this national-level advertising and public relations agency using traditional and virtual media, direct mail, Internet and, telemarketing. Key responsibilities including public relations planning and execution for all accounts and market-ing oversight for key house accounts including Carrier, Scotts Seed Company, Benjamin Moore Paints.
Accomplishments include, design and maintenance of agency and client web-enabled communications programs; crafting distributor/dealer advertising and direct mail programs that increased field participation by 18 percent; and, launching PR department that increased agency billing 19 per-cent in first calendar year. Key ac-count manager for Carrier dealer advertising.
Communications Manager
NIAGARA MOHAWK POWER CORP., Syracuse, N.Y
Served in positions of growing responsibility including primary media spokesperson, executive speech-writer, and manager of crisis communications as well as regional public relations manager and administrative as-sistant to senior vice president for this upstate New York E&G utility now operating as National Grid.
Accomplishments include managing customer marketing program to support new energy reduction effort; developing a nationally recognized crisis communications plan for nuclear engineering operations; re-crafted statewide media relations program that improved public perception of utility by seven percent in first year; and, ghosted numerous white papers and consumer communications projects including direct mail and newsletters.
Manager of Public Relations
GOULDS PUMPS, INC., Seneca Falls, N.Y
Developed, initiated and managed total internal and external communications processes and training, including employee, HR, trade marketing and financial communications. Served as principal spokesperson, writer/editor of company publications and managed global corporate communications mission by developing and implementing public relations strategies and marketing tactics for industry-related trade advertising and exhibits including management, execution, and analysis.
Accomplishments include concepting and managing investor-relations program that received national IABC award; development of employee VIP program that resulted in $6 million in manufacturing process im-provements; and, managed in-house production services groups (display, TV Services and Art) that provided marketing collateral to special events, tradeshows and district offices (This activity resulted from best-practice initiatives and Core Process Redesign).
Graduate-Level Education / Affiliations
• Rochester Institute of Technology, Management Communications Diploma w/Honors (4.0)
• New York University, Independent Studies in Business Planning, Project Management
• Public Relations Accreditation, Public Relations Society of America, APR
• PRSA, Central New York Chapter, past vice president, & Silver Anvil Award Winner;
• International Association of Business Communicators, Gold Quill Award Winner;
• U.S. Jaycees, past district vice president and local chapter president. Pop Warner Little Scholars, past presi-dent and coach.
• EMT Certified; former EMT Trainer with North Seneca Ambulance.
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