Compliments of Musings from MarCom Land... by Kimberly Legocki
10 Free Sites to Post Your Press Release or Article
With limited public relations and social media budgets, it's important to maximize budgets. I recently searched for sites to place press releases and articles at no cost...hope this can be of help to others.
http://www.pitchengine.com
PitchEngine is not another wire service. It's a social platform that enables PR to effectively package stories and share them with journalists, bloggers, and influencers worldwide via the social web. A dynamic blend of traditional PR and a more progressive, conversational method, our Social Media Release opens doors and engages readers with multimedia content shared via Google News and apps like Facebook, Twitter and more.
http://www.digg.com
Digg is a place for people to discover and share content from anywhere on the web. Everything on Digg — from news to videos to images — is submitted by our community (that would be you). Once something is submitted, other people see it and Digg what they like best. If your submission rocks and receives enough Diggs, it is promoted to the front page for the millions of our visitors to see. Because Digg is all about sharing and discovery, there’s a conversation that happens around the content. We’re committed to giving every piece of content on the web an equal shot at being the next big thing.
http://www.pressreleasepoint.com
PressReleasePoint.com is a free press release distribution website to connect PR professionals with journalist. Both online marketers and PR firms can take advantage of free press release distribution service to reach potential customers or target readers through various news channels. News posted on PressReleasePoint.com can reach print media outlets, online media channels, blogs, Yahoo, Google News, Topix, Other online news aggregators and search engines. Search engine optimized press release will also help companies gain more online credibility and authenticity among search engines, which will eventually result in better page rank and more search traffic to the site.
http://www.reddit.com
Reddit is a source for what's new and popular on the web. Users like you provide all of the content and decide, through voting, what's good and what's junk. Links that receive community approval bubble up towards #1, so the front page is constantly in motion and (hopefully) filled with fresh, interesting links. choose your title carefully -- make it useful, provide context, and be descriptive. Be careful though, if you're too aggressive it could backfire. Phrases like, "Vote this up to spread the word!" or "AMAZING!" tend to annoy most redditors, who will make sure your post doesn't see the light of day.
http://www.newsvine.com
Like a newspaper column, your Newsvine column is a place to write about or point to (seed) anything you consider newsworthy. It could be an eyewitness account of a news event you observed or just an editorial piece about something that happened to be in the news that day. The only two requirements are that the item not be self-promotional, inflammatory, or otherwise against the Code of Honor, and that it could be considered "newsworthy" by a reasonable person.
http://www.clickpress.com
ClickPress a dynamic archive which journalists can search for leads, news releases posted to our service are crawled by some of the world's major search engines. This means your content is more likely to turn up in a search engine when a journalist enters a related search query.
Posting news to ClickPress is free.
http://www.prlog.org/
PRLog is a free online press release service. You can submit your press releases at no charge. All of our services are free. Immediate distribution to 11 key search engines, 40,000 RSS feeds, Google Web Gadget and Multiple daily newsletters (Opt-in).
http://www.newswiretoday.com
Our mission is to ensure that every organization has access to the media, regardless of size and geographic location. Our service is FREE of charge for basic inclusion.
http://www.i-newswire.com
i-newswire.com is a free press release distribution center. Unlike many other press release distribution services, we care about quality press releases. A common problem in today's distributions are distributors who publish anything to make money. This results in journalists and editors ignoring such places after time. Journalists and editors visit sites like our's to find the latest news. A featured press release will help you to help journalists and editors to get all the facts from one place instead of having to browse your site to find a logo that fits.
http://www.mainarticles.com
Main Articles is a one-stop online resource of quality article content for both writers/authors and publishers. It aims to connect both writer/authors and publishers. The site is a platform that allows writers/authors to submit their articles and for publishers/webmasters to search for quality articles for reprint -- easily and all free of charge. By submitting articles to Main Articles, writers/authors will gain massive exposure to their works and expertise. Writers/authors can better position themselves as experts in their respective fields. At the same time, Publishers/Webmasters may search for and reprint the articles from Main Articles on their own site or in their ezine. By doing so, they are able to provide greater value to their own visitors, subscribers and customers with relevant and useful content.
keywords: marketing, syracuse, public relations, free initial consultant, communications, nonprofit communications
Monday, November 16, 2009
Thursday, November 5, 2009
Making the best of Twitter
Thanks for stopping by!
Like thousands, maybe millions of folks, I'm learning more and more about Web2.0 ever day including what this Twitter thing is all about.
I won't bore you with the definitions, etc., but let's just say, it's one of the most viable social contact apparatus around. And as noted below, I've recently added the Twitwidget 'twitcounter' to my arsenal of useful tools.
I'd like to create a list of the most useful tools that are available online. For example another service I recently found is called TinyURL and yet another is diigolet.
Please take a moment and pass along any of these widgets, chicklets, etc. that you have seen and maybe use. Let me know what you think of it and would you recommend it to others.
Thanks
Like thousands, maybe millions of folks, I'm learning more and more about Web2.0 ever day including what this Twitter thing is all about.
I won't bore you with the definitions, etc., but let's just say, it's one of the most viable social contact apparatus around. And as noted below, I've recently added the Twitwidget 'twitcounter' to my arsenal of useful tools.
I'd like to create a list of the most useful tools that are available online. For example another service I recently found is called TinyURL and yet another is diigolet.
Please take a moment and pass along any of these widgets, chicklets, etc. that you have seen and maybe use. Let me know what you think of it and would you recommend it to others.
Thanks
Resume-Bill Romano
MARKETING PROFESSIONAL
Offering
Senior-level marketing professional with a proven record in planning and leading comprehensive marketing strategies for public and private-sector employers. Margin-driven, with a strong customer focus and a cross-functional background in advertising, public relations, customer service and marketing on both the client and agency sides.
Senior Planner-Marketing Communications, 2003- 4/3/09
WYNIT, Inc., East Syracuse, NY
Working closely with Product Management & Sales to define strategy and develop, execute, and manage public relations, marketing, direct mail and national trade show and special-events’ programs for national brands. Strong communications and negotiating skills with vendors, management and internal departments to maximize marketing and grow sales in accordance with marcomm plans. Direct support staff and prepare and manage pro-ject-related marketing budgets.
Accomplishments include increasing brand co-op funding support by more than 125%, organizing a na-tional tradeshow and events’ programs and establishing a robust PR program with full media exposure in key mar-kets.
Director Marketing Communications Services, 1996-2003
RYAN COMMUNICATIONS, Inc., Syracuse, NY
Counsel, design and execute marketing communications and public relations programs and services for this national-level advertising and public relations agency using traditional and virtual media, direct mail, Internet and, telemarketing. Key responsibilities including public relations planning and execution for all accounts and market-ing oversight for key house accounts including Carrier, Scotts Seed Company, Benjamin Moore Paints.
Accomplishments include, design and maintenance of agency and client web-enabled communications programs; crafting distributor/dealer advertising and direct mail programs that increased field participation by 18 percent; and, launching PR department that increased agency billing 19 per-cent in first calendar year. Key ac-count manager for Carrier dealer advertising.
Communications Manager
NIAGARA MOHAWK POWER CORP., Syracuse, N.Y
Served in positions of growing responsibility including primary media spokesperson, executive speech-writer, and manager of crisis communications as well as regional public relations manager and administrative as-sistant to senior vice president for this upstate New York E&G utility now operating as National Grid.
Accomplishments include managing customer marketing program to support new energy reduction effort; developing a nationally recognized crisis communications plan for nuclear engineering operations; re-crafted statewide media relations program that improved public perception of utility by seven percent in first year; and, ghosted numerous white papers and consumer communications projects including direct mail and newsletters.
Manager of Public Relations
GOULDS PUMPS, INC., Seneca Falls, N.Y
Developed, initiated and managed total internal and external communications processes and training, including employee, HR, trade marketing and financial communications. Served as principal spokesperson, writer/editor of company publications and managed global corporate communications mission by developing and implementing public relations strategies and marketing tactics for industry-related trade advertising and exhibits including management, execution, and analysis.
Accomplishments include concepting and managing investor-relations program that received national IABC award; development of employee VIP program that resulted in $6 million in manufacturing process im-provements; and, managed in-house production services groups (display, TV Services and Art) that provided marketing collateral to special events, tradeshows and district offices (This activity resulted from best-practice initiatives and Core Process Redesign).
Graduate-Level Education / Affiliations
• Rochester Institute of Technology, Management Communications Diploma w/Honors (4.0)
• New York University, Independent Studies in Business Planning, Project Management
• Public Relations Accreditation, Public Relations Society of America, APR
• PRSA, Central New York Chapter, past vice president, & Silver Anvil Award Winner;
• International Association of Business Communicators, Gold Quill Award Winner;
• U.S. Jaycees, past district vice president and local chapter president. Pop Warner Little Scholars, past presi-dent and coach.
• EMT Certified; former EMT Trainer with North Seneca Ambulance.
Resume online
Offering
Senior-level marketing professional with a proven record in planning and leading comprehensive marketing strategies for public and private-sector employers. Margin-driven, with a strong customer focus and a cross-functional background in advertising, public relations, customer service and marketing on both the client and agency sides.
Senior Planner-Marketing Communications, 2003- 4/3/09
WYNIT, Inc., East Syracuse, NY
Working closely with Product Management & Sales to define strategy and develop, execute, and manage public relations, marketing, direct mail and national trade show and special-events’ programs for national brands. Strong communications and negotiating skills with vendors, management and internal departments to maximize marketing and grow sales in accordance with marcomm plans. Direct support staff and prepare and manage pro-ject-related marketing budgets.
Accomplishments include increasing brand co-op funding support by more than 125%, organizing a na-tional tradeshow and events’ programs and establishing a robust PR program with full media exposure in key mar-kets.
Director Marketing Communications Services, 1996-2003
RYAN COMMUNICATIONS, Inc., Syracuse, NY
Counsel, design and execute marketing communications and public relations programs and services for this national-level advertising and public relations agency using traditional and virtual media, direct mail, Internet and, telemarketing. Key responsibilities including public relations planning and execution for all accounts and market-ing oversight for key house accounts including Carrier, Scotts Seed Company, Benjamin Moore Paints.
Accomplishments include, design and maintenance of agency and client web-enabled communications programs; crafting distributor/dealer advertising and direct mail programs that increased field participation by 18 percent; and, launching PR department that increased agency billing 19 per-cent in first calendar year. Key ac-count manager for Carrier dealer advertising.
Communications Manager
NIAGARA MOHAWK POWER CORP., Syracuse, N.Y
Served in positions of growing responsibility including primary media spokesperson, executive speech-writer, and manager of crisis communications as well as regional public relations manager and administrative as-sistant to senior vice president for this upstate New York E&G utility now operating as National Grid.
Accomplishments include managing customer marketing program to support new energy reduction effort; developing a nationally recognized crisis communications plan for nuclear engineering operations; re-crafted statewide media relations program that improved public perception of utility by seven percent in first year; and, ghosted numerous white papers and consumer communications projects including direct mail and newsletters.
Manager of Public Relations
GOULDS PUMPS, INC., Seneca Falls, N.Y
Developed, initiated and managed total internal and external communications processes and training, including employee, HR, trade marketing and financial communications. Served as principal spokesperson, writer/editor of company publications and managed global corporate communications mission by developing and implementing public relations strategies and marketing tactics for industry-related trade advertising and exhibits including management, execution, and analysis.
Accomplishments include concepting and managing investor-relations program that received national IABC award; development of employee VIP program that resulted in $6 million in manufacturing process im-provements; and, managed in-house production services groups (display, TV Services and Art) that provided marketing collateral to special events, tradeshows and district offices (This activity resulted from best-practice initiatives and Core Process Redesign).
Graduate-Level Education / Affiliations
• Rochester Institute of Technology, Management Communications Diploma w/Honors (4.0)
• New York University, Independent Studies in Business Planning, Project Management
• Public Relations Accreditation, Public Relations Society of America, APR
• PRSA, Central New York Chapter, past vice president, & Silver Anvil Award Winner;
• International Association of Business Communicators, Gold Quill Award Winner;
• U.S. Jaycees, past district vice president and local chapter president. Pop Warner Little Scholars, past presi-dent and coach.
• EMT Certified; former EMT Trainer with North Seneca Ambulance.
Resume online
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